The Path to a Dream Career starts early

Case Study: Cate Sevilla – BitchBuzz Editor talks about achieving her dream..

There is some fantastic material coming through from a 1000 Heads to raise awareness of WYGU.

The site has been running through its paces for the last month with nearly 400 users. We have had amazingly positive and constructive feedback. So to prove we are listening we will upload a series of upgrades over the next week or so that demonstrates we have taken on board what you have said.

This will be done in preparation for an open Beta stage and a drive to raise awareness and encourage a full spectrum of users to WYGU through the 2nd half of September.

Why should you be interested in this latest phenomena ( I might be getting ahead of myself here, but we believe this is such a critically important area this should become a phenomena )

If you are 14 or over you will be starting to plan GCSE choices and, whether you realised this or not, you, as a young student or your sons or daughters are already making choices that will effect their careers.

By the time you reach 16 you are looking at work, training, or A’levels and now every choice you make has an impact. If you enter the work place we want you to have understood your choices and helped you find something that matches your interest or something you can be passionate about.

If you have done your A’levels and are moving onto University, a poorly informed or considered  choice here could have a massive impact on the rest of your life. With such high youth unemployment, with or without degrees, genric course choices need to be considered in the context of what implications or restrictions this may impose.

You have to make yourself competitive and give yourself the best chance of choosing and obtaining your career goals , as the online marketing guru Seth Godin so aptly puts it without the right passion and commitments we are in danger of becoming ‘Wandering generalities instead of a meaningful specifics’

As you live your full social and academic lives at University understand that with such a competitive marketplace for Graduates, you will need to have done your homework, made connections, tried to get work experience, ideally relevant to you careers.

It is no surprise that over 8% of you will drop out in your first year, in debt, and having become disillusioned with your subject/College or potential career choices.

Many of you will be starting on your career path, will want to know how to progress, reaching out to mentors or simply wanting to get the heck out of the misery of a job you hate, having understood as little about it as you did your course choices.

There are others of you who will be established in careers who want to branch out , start on your own or even make a complete career change.

Whichever stage you are at you need help, information and connections to people who can guide you through those choices and tools and information to help you find your passions and interests and how they translate into a meaningful career.

Just as importantly if you are a parent, or guardian, or you have just completed a course, or started work or have been in your career, or company for many years and are happy as Larry ( who is Larry anyway ) then it is so important you ‘give something back.’ Help others make the right choices, or avoid mistakes, or simply learn from your lessons without the need for the scars and abrasions. After all you have been there and have the ‘T shirt’ so now impart some of those pearls of wisdom that in a few minutes a week could change the lives, for the better, for an awful lot of people.

Like all things in life, you should ask the expert or, at the very least, a person who knows ‘what they are talking about’. You would not ask a mechanic to pull your teeth or a Doctor to repair your leaking pipes ( well perhaps) or a policeman to design you a new wardrobe. So why do we expect to get meaningful information and advice about our suitability for roles from people who have  not done a course, attended a college or experienced the job role you are interested in. This is something we at WYGU have understood and by using the principles of social networking  have spent the last 18 months building a platform that is all about preparing you and supporting you in those difficult and critical choices.  This is something you simply can no longer leave to chance if you have any hope of finding a career that you will enjoy, thrive in and that will ultimately make you happy.

A special thanks to Cate Sevilla at BitchBuzz and all the other previous contributers; Sherin Malik at Hi Fashion and an aspiring Politician; Holly Hunt at YummyMummysBeautyBlog and Simon Majumdar at SimonMajumdar.com. These are all making a real contribution, so can you

So if this message applies, resonates, intrigues or even slightly tweaks your interest take a look at wygu.com and get involved with a a truly meaningful cause and a worthwhile social platform that will hopefully have a positive impact on the lives of millions of people, of all ages, around the globe.

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Supply + demand: how business models could help tackle the education deficit

A recent survey by the Princes Trust and Citi Foundation offers some fresh insight into the issues surrounding youth unemployment, referring to them in the more positive terminology of the ‘undiscovered generation’ rather than the oft-used ‘lost’.

The report, one of the largest ever UK studies of young people not in employment, education or training (NEETs) suggests that the country could miss out on 19,500 doctors and nurses, 62,000 teachers and 1,500 plumbers, if young people are unable to fulfil their career aspirations. It further offers that:

‘up to 93,000 potential entrepreneurs, 16,000 mechanics and 31,000 social workers could also be lost if youngsters cannot pursue their ambitions. Youth unemployment already costs the state £3.5m each day in Jobseekers’ Allowance.( All figures, unless otherwise stated, are from YouGov Plc )

The campaign calls for Government, businesses and individuals to help the charity raise £1m a week to support unemployed and disadvantaged young people. More than three in four young people on Prince’s Trust schemes move into work, training or education.

In contrast to this the lead page of the Guardian today headlines ‘University Crisis: thousands to lose jobs as funding is is cut.’ The Guardian suggests there the proposed 5% cuts will create 1000’s of job losses in campuses as FE establishments cut in line with reduced funding. The resultant course cuts will drive entrance grades higher and reduce course places by 300,000 at a time when UCAS predict its highest level of applicants ever this Autumn.

What will be the label brandished at the next challenged group, (the ‘ignorant generation’?) as clearly little has been done or even started to be implemented in time to correct our previous mistakes other than the suggested cuts in further education. Meanwhile the US under the Obama administration are increasing their investment by $4.5bn, as he believes “There is no better anti-poverty program than a world-class education”.

What both UK articles elude to is a clear lack of understanding between the demand and supply balance between what each country’s Public Sector and Commerce needs (Demand) and the available resources in terms of individual qualifications and skills, (Supply). Industry and commerce have been finessing this model ( known as Supply Chain Management ) for decades, constantly striving to a nirvana of ‘just in time’ JIT, ensuring the right resources are in the right place at the right time.

It is essential this challenge is taken up by Governments in cooperation with Commerce and Education authorities. It is then and only then we will be able to work on a long term, sustainable and effective model of matching the aspirations of future generations to the needs of our Public and Private sectors.

The Challenges of Social Mobility

Gordon Brown last week announced that a key cause he would champion in the next election was Social Mobility.  At the same time David Cameron has prodded at the performance of schools in leafy suburbs aka middle class suburbia, suggesting that aspirational mediocrity is not acceptable.  Anne McElvoy has penned an excellent synopisis of the various party positions on this in last nights  Evening Standard.

In HM Government’s recent report “Unleashing Aspirations” Pat McFadden, the Minister of State for Business, Innovation and Skills points out that 75% of judges, 70% of Finance Directors, 45% of top civil servants and, even more surprisingly, 32% of MPs were independently schooled yet only 7% of our children go to a private school.

We can tell that an election is rapidly approaching because for this now to be a battle front when the current government have had 14 years to solve the problem can make one feel a little cynical. I personally understand the challenges of social mobility having been been born and brought up in a small mining village in South Wales, near Merthyr Tydfil, where both of my great grandfathers were down the coal mines from 12 years of age until 65 and where I was the first offspring of an exceedingly large extended family to attend university.  I have been fortunate to have achieved what could be considered high levels of attainment in my career but even today, as I have attended meetings in board rooms of blue-chip companies, I still ask myself “what’s a boy from the Valleys doing here?”

You come to realise that people in the room judge you on merit and give you even greater respect when they understand your background and the realisation that you are there without any favours, help or connections. So in my personal experiences you are dealt with honorably even though you are clearly not part of the “club”- perhaps I have been fortunate as many others I know feel that not being part of the mysterious “club” ( like a private school version of the Masons) locks doors and denies access to all but the “private members”.

There is another challenge to social mobility which is not the weight of expectation, but the drag and weightier expectation of failure from the community who believe that you should never think or behave above your station.

What I have come to realise is that in our informed society it remains, more than ever, not what you know but who you know.  And whilst I respect the Governments aspirations to open up those networks by introducing mentoring and encouraging people to break through the glass ceilinged confines inhabited by those from less fortunate backgrounds, I believe the mechanisms and approaches they will use will at best help the few and not the many.  Feeling vindicated in lifting the ceiling a little for those few instead of looking at the broader challenge of grooming the best and most deserving candidates for future Leadership, Professional and Entrepeneurial roles, regardless of their backgrounds.

Equally, I understand David Cameron’s comments about the lack of high achievement in middle England, especially when we consider that we are now in a global economy and our youngsters will be competing with people who have not taken education for granted and are striving relentlessly to better themselves.

So perhaps, therefore, the focus should include a combination of the two. Then combined with dealing with another critical area we need to resolve which is the balance of supply and demand between education and industry and commerce.  With nearly 1 million young people unemployed under the age of 24 in the UK, we still continue to have mass immigration for senior jobs in the UK – not just, as Governments would suggest, for manual workers.  So this begs the question, is this because our people are not of a high enough calibre or that the qualifications they have, as a supply of skilled or qualified resource, are not in the right disciplines to match the demand in the marketplace.

The idea that ill-informed, poorly advised youngsters choose subjects for generic further education courses, without understanding the consequences and limitations of those choices in a highly competitive market is shameful.  This, more than anything, needs to be addressed if we are going to achieve the right balance and success and support for the next generation of school and college leavers.

We have lost one generation, which was unforgivable of us, but to lose another would be criminally negligent. The resolution for this does  not rest with Government and Industry alone it is all of our personal and collective social responsibilities.

Modeling The True Value Of Social Networks: 2009 Edition

Modeling The True Value Of Social Networks: 2009 Edition

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Is this really the Lost Generation?

Does the recent labeling of the current crop of school and college leavers as “the lost generation” have merit? or are there more relevant and appropriate labels. There is almost a feeling of having labeled them we can give up on them and move onto the “next generation” Before we even contemplate this irresponsible action there is an anonymous quote we need to consider ” the definition of madness is to keep doing what we are doing and expect a different result”

Lost also seems to imply the fault lies in some way with them rather than societies failure to support this “generation” more responsibly. Furthermore it suggests a temporary state as “those that are lost will be found” – if we can find them, how?; if we do find them, what should we do with them?

So perhaps we should wake up to the reality – they are not lost, they have simply been neglected and failed!

This generation and their parents and guardians entered into a “social contract” that saw them take on significant debt in return for a means of repaying this debt – in simple terms – a job.

The government, education and commerce needs to look to the future and take a more active collaborative approach to educating and training the next generation before we repeat the same mistake again.